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The Recipe For SEO Success Show

The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust. Listen to award winning SEO copywriting and SEO Consultant Kate Toon chat with her expert guests about all things Google including: - Optimisation tips and techniques - The latest SEO news and updates - Real life SEO case studies and critiques - Focus on different aspects of SEO from link building and local to ecommerce and engagement.
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Now displaying: March, 2019
Mar 31, 2019

You might have heard the term influencer marketing.
You might think all it involves is hot girls in bikinis on instagram clutching your product and charging you $1000 for one insta story.

But it’s a teeny bit more complicated than this.
An enhanced form of relationships marketing Influencer marketing can help boost your brand through the power of personal recommendation, it can get your products in front of new eyeballs, build trust, and ultimately drive conversions.
It can also be a bit flat flop!

In this episode I chat with highlighly acclaimed digital marketing expert Jeff Bullas on how to get started in the somewhat scary world of Influencer marketing.

Tune in to learn:

  • What influencer marketing actually is
  • How influencer marketing works
  • How effective influencer marketing can be
  • What are the different types of influencers
  • What does an influencer actually do
  • How much does it cost
  • How to contact an influencer
  • How to know if your campaign has worked?
Mar 12, 2019

So in this second part of the Tim Soulo interview, we are moving away from talking about content marketing. You can head back to the first episode hear all Tim's amazing tips on that.

And instead we're going to talk about the Ahrefs tools, what it does, and also some kind of sticky questions which I'm wondering if Tim is going to be comfortable answering.

We have some questions for Tim himself about what it is to be a well-known figure in the SEO industry. So this is going to be a great episode. Get your ears ready.

Tune in to learn:

  • What personal skills have given Tim the edge
  • How Tim deals with online abuse
  • What does Ahrefs do that no other SEO software does
  • Why doesn’t Ahrefs have an affiliate program
  • Why Tim chose Ahrefs over any other software company
  • What’s the one thing Tim would change about Ahrefs
Mar 5, 2019

Content marketing is something we know we should all do, but it’s so overwhelming many of us don’t know where to start.

So today, I’m delighted to have Tim Soulo from Ahrefs on the podcast, he’s Marketing lead for this leading SEO software Tim and his team consistently pump out amazing shareable content that builds brand awareness and authority.

In this episode I’ll grill him with questions from you, the erstwhile listeners of the Recipe for SEO Success podcast, about content marketing, the Ahrefs tool set and his own personal experience as a leading figure in the SEO world.

Tune in to learn:

  • How often you should publish and update content
  • Are blogs a thing of the past
  • Will links become a thing of the past
  • What questions Tim asks his writers to produce great content
  • What has been Ahrefs most effective lead generator
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