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The Recipe For SEO Success Show

Chart-topping SEO podcast. SEO is a giant pain in the bum right? Full of jargon, snail oil salesmen and dodgy tactics. No! Search Engine Optimisation is 100% doable by normal humans and in this podcast award-winning SEO Educator Kate Toon chat with her expert guests about all things Googley including - DIY Optimisation tips and techniques - The latest SEO news and updates - Real life SEO case studies - Other related marketing tactics Find out more by Googling 'The Recipe for SEO Success'
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Now displaying: October, 2016
Oct 31, 2016

How to improve user experiences and convert more customers

In today’s episode we’re talking all about optimising your website to make it a better experience for your customers. We know it’s important to rank number one, but what if when you hit the top spot, and the traffic starts coming it’s still not converting? This could be to do with having a confusing website that the users struggles to understand. According to Marketo 96% of customers who come to our website are not ready to buy? So in this episode we’re going to find out why and fix the problems.

Tune in to learn:

  • How user journeys work
  • Great tools to track your customers’ journey
  • Common user experience mistakes
  • Our tips on how to improve the user experience on your site
  • Which questions you should be asking your users

Useful resources

Head to episode notes: https://therecipeforseosuccess.com/usability-and-seo-optimising-your-website-to-nurture-customers/

Freebies:

  1. Free webinar: Increase your website traffic (and sales)

  2. The Ultimate SEO Checklist

  3. Free SEO Nibbles Course

Sign up for the Recipe for SEO Success Course

 

Oct 25, 2016

Tips and tactics to improve your online store SEO

On today’s podcast, we’re talking about some of the mistakes the ecommerce store owners make with their SEO. This is a cautionary tale that will hopefully help you avoid making the same errors.

Tune in to learn:

  • Exactly how long your product descriptions should be
  • Why you’re probably choosing the wrong keywords to target
  • Why product reviews are super important
  • How to deal with duplicate content issues
  • The one area of eCommerce websites that most people forget
  • How to intelligently name your product images.

Useful resources

Head to episode notes: https://therecipeforseosuccess.com/ecommerce-seo-6-silly-mistakes/

Freebies:

  1. Free webinar: Increase your website traffic (and sales)

  2. The Ultimate SEO Checklist

  3. Free SEO Nibbles Course

Sign up for the Recipe for SEO Success Course

 

Oct 18, 2016

A true story of my SEO failures and successes

I love a good 'How to' podcast, I love finding out new SEO tips and tricks and sharing them with my listeners. But sometimes it's interesting to hear about how someone put those tips into ACTION and today that someone is me. 

Please note; This is a new type of pod episode (with improved sound!) and the end of the video podcasts. 

Tune in to learn:

  • How I got started with SEO
  • The tactics I used to boost my SEO know-how
  • The challenges and negativity I faced along the way
  • Why great SEO tools are not the solution
  • The importance of experimentation, making mistakes and listening to Google
  • How and why I started the Recipe for SEO Success eCourse

Useful resources

Head to episode notes: https://therecipeforseosuccess.com/my-seo-story-how-i-succeeded-in-seo-and-how-you-can-too/

 

Freebies:

  1. Free webinar: Increase your website traffic (and sales)

  2. The Ultimate SEO Checklist

  3. Free SEO Nibbles Course

Sign up for the Recipe for SEO Success Course

 

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