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The Recipe For SEO Success Show

Chart-topping SEO podcast. SEO is a giant pain in the bum right? Full of jargon, snail oil salesmen and dodgy tactics. No! Search Engine Optimisation is 100% doable by normal humans and in this podcast award-winning SEO Educator Kate Toon chat with her expert guests about all things Googley including - DIY Optimisation tips and techniques - The latest SEO news and updates - Real life SEO case studies - Other related marketing tactics Find out more by Googling 'The Recipe for SEO Success'
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Now displaying: August, 2022
Aug 23, 2022

Enriching web dev and copy services with SEO

Hearing great SEO advice is one thing but is it actually doable? 

 

In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses.

 

Like Rachel Amies, a former student of the Recipe For SEO Success Course, a member of the Digital Masterchefs, and a cat-pun enthusiast.

 

We’ll talk about how Rachel took her web design and digital marketing to the next level with SEO, and the challenges she’s faced along the way.

 

Useful resources: 

 

Head to the episode notes

 

Freebies:

 

Sign up for the Recipe for SEO Success Course

Aug 9, 2022

Expanding your audience reach with the right voice

Influencer marketing.

Even the mention of it gives me the heebeejeebees.

Visions of hot 20-somethings lying in a cossie on a rock in Ibiza spring to mind.  Your product lying next to them on said rock.


And oh the horror stories.
Small business owners giving away oodles of product, and splashing the cash only to be ghosted.

So how do you choose a trustworthy influencer? And how do you see genuine return on your investment?


Today we’ll talk about the positives and the pitfalls of this relatively new form of advertising, and whether it really has legs for your business.

Tune in to learn: 

  • What influencer marketing is, and when it became a thing
  • The positives of influencer marketing
  • Which types of businesses can benefit from influencer marketing
  • How to find the right fit for your business 
  • How to approach an influencer the right way
  • What kind of return on investment (ROI) you should expect from engaging an influencer
  • What measures to have in place to ensure you don’t get burned 
  • Marina’s top marketing tip

Useful resources: 


Head to episode notes

Freebies:

Sign up for the Recipe for SEO Success Course

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