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The Recipe For SEO Success Show

The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust. Listen to award winning SEO copywriting and SEO Consultant Kate Toon chat with her expert guests about all things Google including: - Optimisation tips and techniques - The latest SEO news and updates - Real life SEO case studies and critiques - Focus on different aspects of SEO from link building and local to ecommerce and engagement.
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Now displaying: September, 2016
Sep 28, 2016

Why these old black hat tactics are not a good idea

Kate chats with Andrew Raso about some of the dodgy SEO tactics that rubbishy SEO companies use to try and get your website ranking. Some are old school, some are blackhat, all of them are a big fat waste of time.

Tune in to learn:

> Why buying back links isn't a great idea
> Whether commenting on blog posts adds value
> Why buying lots of domain extensions is kinda of pointless
> The pros and cons of article submissions
> What text you should use when linking back to your website.

Show notes: http://www.therecipeforseosuccess.com.au/dodgy-seo/ ‎
Video: https://youtu.be/U1ugLQqZ9Zg
Website: www.therecipeforseosuccess.com.au

Sep 14, 2016

Kate chats with Dawn Anderson about Google AMP and how Google AMP will change mobile search and why it should be a top priority for all small business websites.

  • What Google AMP is
  • How Google AMP works
  • What Google AMPed pages will look like
  • How Google AMP impacts your ability to rank?
  • Is Google AMP something we should tackle now or can it wait until later?
  • How to implement Google AMP on WordPress sites
  • The best Google AMP plugins
  • How Google AMP will impact eCommerce platforms


Show notes:http://www.therecipeforseosuccess.com.au/google-amp-for-small-business/ 

Video: https://www.youtube.com/watch?v=gkvV8bFMjmM

Website: www.therecipeforseosuccess.com.au

Sep 7, 2016

In this episode, Kate chats with Tony McCreath about Schema or Structured data and how it can make your website easier for Google to understand and index.

  • What Schema is
  • How Schema works
  • Examples of Schema in action
  • How Schema impacts your ability to rank?
  • Different types of schema
  • How Schema impacts shopping and ecommerce sites
  • How Schema links into Google shopping
  • How Schema helps with Google local
  • How to test your Schema

 

Tony McCreath is an SEO expert based in Adelaide running Web Site Advantage. He began fiddling with computers at age 16 and began optimizing websites in 2004. He’s been running his business for 6 years and now focuses on more specialised subjects like technical consultations and structured data implementations.

Show notes: http://www.therecipeforseosuccess.com.au/schema-explained-tony-mccreath/

Video: https://www.youtube.com/watch?v=1yVa59kngQo

Website: www.therecipeforseosuccess.com.au

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