The Recipe For SEO Success Show

Stopping your site from slipping through the cracks

You’ve built a beautiful site.
Your mum loves it.
You’ve even paid your developer for a super SEO package.
So everything should be right, right?

But for some reason when you Google yourself nothing’s coming up,
Or maybe just a measly page or two.
And you have no idea why.

Or perhaps you’re pumping out content on your blog and for some reason, it’s still not getting indexed as fast as you would like.

This week we’re talking all about crawling and indexing.
How to check, how to fix and the best tips for making sure your content is as findable as a findable thing.

Tune in to learn:

What it means for your site to be crawled and indexed
How to find out that your site isn’t getting indexed
What is a sitemap, what is a robots.txt
What is crawl budget
Crawlability vs Indexability: Why Google doesn’t automatically index your site after crawling every page
Common issues that prevent site pages from being indexed
Gaston’s recommended tactics to get your site indexed
How to troubleshoot indexing for a small website
How large sites differ, and how best to approach indexing
The difference between LATAM sites and English-speaking western countries (USA/UK/AU)
Gaston’s go-to tools to get your site indexed

Useful Resources

Head to episode notes: https://therecipeforseosuccess.com/why-isnt-my-site-indexed-site-crawlability-troubleshooting-with-gaston-riera-newbie/

Freebies:

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New podcast: Clever Copy Chats Podcast 0

May 30, 2022

Hurrah back in the land of copy podcasts. It's been a while. So let me tell you what my new podcast is all about.

I know. I know. There are a gazillion copywriting podcasts out there.

I've made a few hundred or so episodes myself, but honestly, most leave me wanting. They're all so dry, so earnest, so teachy.
All mega famous copywriters dispensing blobs of copy knowledge down from their lofty plinths.

Most of the folk interviewed aren't even copywriters anymore, they've moved on to being course creators and moguls.
So I wanted to create a podcast that gets back to the sticky, awkward, gloriousness of being a day today copywriter.

The woes, the ups, the bitty fist annoyance of a client that won't use track changes, the tips on how to write 5,000 words in 20 minutes because you forgot the deadline, and of course, the real bottom warming stories of great clients and amazing writing that keeps us doing the do each day.

So come with me on a journey through colons and interrobangs.

Through client Zooms and last-minute amends, we'll have some laughs and learn a thing or two along the way.

Grab a coffee and join me on Clever Copy Chat.

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SEO got you the lead: Now what? with Russell Pearson (NEWBIE) 0

May 17, 2022

Turning those well-earned clicks into cash

Okay so you’ve listened to all the episodes of the Recipe for SEO Success podcast, you’ve done my fabulous courses, and put in the hard SEO hours.

The Google beast finally understands who you are and the traffic is pouring in.

But how do you turn casual browsers into sales?
How do you move people from your page to a purchase?

Today we’re talking about how to turn SEO juice into sweet sales nectar.

How to turn cold chips into hot potatoes.

SEO got you this far, what next?

Tune in to learn:

Three quick things to think about for your homepage once people have been lured over from the SERPS
How to introduce your brand quickly and easily to people searching for what you do
How to connect with people who know you from social platforms/your brand
Top 3 tips to make those eCommerce sales
Russell’s top tips for converting customers to your services-based business
What is a SMART offer
Sales calls - Have they been replaced by strong branding, really schmick marketing, funnels, and sales page, or is there still a place for them

Useful Resources

Head to episode notes: https://therecipeforseosuccess.com/seo-got-you-the-lead-now-what-with-russell-pearson/

Freebies:

Download this Episode