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The Recipe For SEO Success Show

The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust. Listen to award winning SEO copywriting and SEO Consultant Kate Toon chat with her expert guests about all things Google including: - Optimisation tips and techniques - The latest SEO news and updates - Real life SEO case studies and critiques - Focus on different aspects of SEO from link building and local to ecommerce and engagement.
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Now displaying: Page 1
Dec 1, 2020

Do you ever have trouble making decisions? I know I do.

Should I wear red or blue? 

Boots or joggers?

Do I feel like strawberry ice-cream or chocolate?

When you’re trying to pick between two different headlines for a post, or the colour of a call-to-action button on your webpage, the pressure is on. 

Suddenly the choice between red and blue could make or break your click-through rate.

Today we’re going to discover exactly how to make that choice through definitive reasoning and results that are so solid you could build an adorable cottage for piglets on them and no wolf could blow it down.

 

Tune in to learn:

  • What is SEO A/B testing
  • Why split-testing is important
  • How SEO A/B testing differs from Conversion Rate Optimisation (CRO)
  • What kind of content you should be testing
  • Why A/B testing is a must for eCommerce stores
  • Why SEO A/B testing is a big part of the future of SEO
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